About
I’m a senior designer and creative lead with 20+ years’ experience across education, government, and commercial sectors. I help organisations communicate clearly, cohesively, and with purpose - through design that’s accessible, considered, and visually intelligent.
I’ve delivered national curriculum resources, campaign rollouts, signage systems, digital tools, and brand activations for clients including Coca-Cola, the Department of Prime Minister and Cabinet, and the Departments of Education in NSW and VIC.
I’m naturally wired to apply creativity to solving problems - whether that’s building visual systems, interpreting complex content, or managing fast-paced design delivery across formats and stakeholders.
In previous roles I’ve led creative teams, developed scalable content systems, and collaborated with everyone from senior strategists to educators. I’ve created brand, helped supported brand consistency across hundreds of assets, prepared campaign-ready print materials, and helped craft visual narratives for proposals and internal communications. I bring structure, momentum, and a high level of care to every stage of the process.
Outside of work, I’m an artist, a mother, a renovator, a runner, and a cloud admirer. I love teeny tiny objects, clever design, and meaningful beauty.
Principal & Creative (Freelance) - Ongoing freelance work across branding, campaigns, curriculum design, events, and digital assets. 2014 – Present.
Graphic Designer - Kimberlin Education (Contract) - Project: Victorian Department of Education Mathematics curriculum resources (K–10). Sep 2024 – Apr 2025.
Senior Graphic Designer - 3 Degrees Marketing (Freelance) - Project: Great Northern Brewing Co. product launch. Jul 2024 – Dec 2024.
Creative Lead - 3 Degrees Marketing (Freelance) - Project: Coca-Cola’s FIFA Women’s World Cup Leadership Program. Jan 2023 – Oct 2023.
Creative Lead - Kimberlin Education (Contract) – Project: NSW Department of Education Digital curriculum resources. Nov 2022 – Feb 2023.
Graphic Designer - 3 Degrees Marketing (Freelance) – Project: Coca-Cola AFL Grand Final Experience Program. Mar 2022 – Aug 2022.
Senior Graphic Designer - Kimberlin Education (Freelance) - Department of Prime Minister and Cabinet National Symbols Resources. Mar 2022 – Jun 2022.
Creative Lead / UX/UI Designer / Project Manager - LCubed (Full-Time) - NFP, education, and research sectors. Apr 2010 – Jan 2015.
Feel free to say hello.
CALL: +61 0423 874 824
EMAIL: hello@tianasweeney.com